Kellz is a multidisciplinary graphic designer with a focus on community-first campaigns, and storytelling that bridges gaming, music, and culture. With a background crafting bold visuals and immersive campaigns, Kellz brings a unique blend of design expertise, content strategy, and cultural insight to every project.

Raised between Singapore and Chengdu and now based in Los Angeles, Kellz draws from a global perspective to create work that centers emotion and subculture. Her creative journey began with her late grandfather’s camera, sparking a passion for capturing raw stories that evolved into music video direction and visual design for musicians and artists including Kazuo, Bohan Phoenix, James Arthur, and Amber Liu.

Outside of work, Kellz spends her time behind a camera, exploring video game worlds, finding new music, or hanging out with her dog.
→ Based in Los Angeles Involvement:
Shaboom Records
Riot Games
Knights.gg


Online: Reach me at contact@kellzliu.com  or DM me on Instagram/ Linkedin