B-Side   About
Kelly "Kellz" Liu is a multidisciplinary creative working at the intersection of gaming, music, mobility, and culture. Her creative journey began with her late grandfather's camera, a spark that's grown into brand and creative work for artists including Kazuo, Bohan Phoenix, Amber Liu, and Blakkat, past client work with Riot Games, Netflix Games, Shaboom Records, and the Pittsburgh Knights, and her current role as Graphic Designer and Creative Project Manager at Segway.

Raised across Singapore, Chengdu, and New York, she builds brands, campaigns, and experiences that connect audiences to each other, both IRL and online.
→ Based in Los Angeles Involvement:
SegwayKazuoShaboom Records
Riot Games
Knights.gg


Reach me at contact@kellzliu.com  or DM me on Instagram/ Linkedin